Maremat & Me'mari-e Iran

An integral feature of urban development is economic and symbolic value which has been brought by cultural industries. A city, especially its historical center, acts as a set of cultural resources that provide creative arena for cultural production and consumption, competing fields with each other, increasing city attractions for potential investment and improving interaction with local communities and making a memorable place. In addition, the ability of this sector can be an important indicator for innovative capacities of other parts of the city and its extensive economy in national and regional level. 
Cultural quarters based on innovation, flexibility, idea making and changeability can be useful indicators for a set of extensive changes and affecting the city and quarter's economy and providing creative industries. Thus developing creative industries through establishing creative and cultural regions as a key for developing the region and changing the landscape of historic quarters, is considered as the most important necessity of this paper. The aim of this study was to explain a way along with developing creative economy in historical urban textures with an emphasis on cultural and historical themes, as well as explanation of a creativity-based strategy to establish an integrated system of urban regeneration and to achieve a new identity and improve the image of the city in competing fields, that has been studied with a qualitative approach and a descriptive and analytical method based on a review of documents and evidences and explanation of the case study, leading to suggest explanation motives for a cultural quarter inside historic urban textures in the case study-Lalezar.